Consumers are increasingly prioritizing long-term health and focusing on prevention over cure with beverages acting as a ...

Candy Lips, a new beverage company embracing the “newstalgic” trend, announced the launch of five candy-inspired soda flavors ...

Nowadays Lemonade is now available for direct-to-consumer purchase on the company’s website with shipping to more than 40 ...

As the beverage industry continues to show strong and sustained demand for fruit ingredients, particularly tropical fruits, ...

Gatorade will expand its all-day hydration lineup with new functional products designed to support athletes beyond game time, ...

MARU-HI, the Japanese-inspired sparkling cocktail brand from Suntory Group, is teaming up with award winning television star ...

Generous Brands announced it has signed a definitive agreement to acquire Health-Ade from private equity firms First Bev and ...

The foodservice channel has shown how dynamic it can be as purveyors embrace value options, technology and customized ...

The makers of 5-hour ENERGY are bringing their new Glow Motion flavor energy shot to multiple cities across the country ...